Business
Apple TV+’s trip from Hollywood outsider to the first streamer with a most readily useful photograph of Oscar.

Published
3 years agoon

It was just four years before Hollywood took a look at Apple with intense skepticism.
Before launching its streaming support Apple TV+ in late 2019, the iPhone manufacturer had puzzled conventional movie and television industry participants with a heavy speech on star power — Oprah Winfrey, Steven Spielberg, and a Sara Bareilles audio performance — and gentle on true programming.
To some filmmakers and brokers, the Cupertino, Calif., computer giant’s careful way of content subjected a traditional conflict between amusement and Silicon Valley — one which seemed as if it would prevent the company’s power to compete with Netflix and Wally Disney Co.’s Disney+. Now with a most readily useful photograph Oscar in hand for Sian Heder’s family dilemma “CODA,” Apple may trend gold-plated hardware in the face area of its critics. The School of Activity Picture Arts and Sciences bestowed Apple using its highest achievement, rendering it the first streaming business to get the best picture.
Apple overcomes Netflix to the punch.
Netflix has used tens of countless dollars campaigning for Oscars over the last several years, earning crucial awards, including Alfonso Cuaron’s leading achievement for “Roma,” and securing eight best photograph nods, all, however, without nabbing the cherished prime statuette. Apple achieved it using its first best photograph nominee, a tiny, quiet indie movie it acquired at the 2024 Sundance Film Festival for a record-breaking $25 million.
Congratulating the filmmakers and cast, Apple Key Executive Tim Make tweeted, “Staff CODA created a greatly wonderful film, a story of trust and heart that remembers our differences.”
Daniel Ives, a handling director at Wedbush Securities, called the very best photograph gain a “game changer” for Apple TV+ and said the gain could help inspire more talent to work well with the streamer as it assumes on its rivals. However, Netflix, Amazon Primary, and Disney+ are much ahead of Apple regarding customers; that will be the metric that matters.
“They’ve been waiting for validation of the system and finally the awards,” Ives said. “It is a large validation, not only from a talent perception, but specially when it comes to consumers.”
Ives said that the Apple TV+ reader base stays little — having an estimated 25 million paid customers — contemplating there are 975 million productive iPhones available in the market. Apple does not discharge reader figures for its video streaming company, which fees a modest $5 a month. For comparison, about 222 million persons donate to Netflix globally. Netflix’s common program fees are $15.50.
In recent years, both Netflix and Amazon have broadened their movie techniques to target delivering more popular movies instead of simply chasing important acclaim. Netflix has put out several blockbuster-like movies with marquee-busting portrays, such as “Red Notice” and “The Adam Project.”
The Apple streamer, designed to grow its revenue in subscriptions under its larger companies company, opened with just nine programs in 2019. The shows obtained combined evaluations, though “The Day Show” and “Dickinson” attained early devotees.
Since then, Apple’s TV programming has widened and attained awards, especially the attack humor “Ted Lasso,” which accumulated an impressive eight Emmys last year. The new emotional thriller series “Severance,” focused by Mary Stiller, has attained widespread reward from authorities, signaling Apple’s ambitions in space.
Its unique movie product has been slower to get traction. It put out movies such as, for example, Sofia Coppola’s “On the Stones,” the Tom Holland offense dilemma “Cherry,” and the Tom Hanks sci-fi movie “Finch,” but nothing has built a lot of a splash in mainstream culture.
“CODA’s” gain scars a breakthrough. The movie is approximately a deaf family who utilizes their just experiencing member, Ruby, to read for them and help them steer their way through the fishing neighborhood in Gloucester, Mass. But Ruby has aspirations of her own to pursue an audio career.
“CODA” won all three awards, which is why it was selected, with Troy Kotsur acknowledged as promoting actor and Heder earning for the used screenplay. Kotsur is the first deaf male to gain an acting Oscar. Apple was also selected in three groups for Joel Coen’s “The Loss of Macbeth,” glancing at Denzel Washington, who was up for cause actor.
The best photograph nominees, “CODA,” found the largest percentage upsurge in viewership post-nominations, based on data from Samba TV, which measures streaming viewing. Almost 40% of “CODA’s” lifetime streaming viewership happened following the announced nominations. The firm said the type of the others — excluding “Problem Street,” which was introduced on streaming in Feb — was 15%.
“It is a new kid in the stop in accordance with streaming. Many within the Hollywood elite generally seen Apple as type of an outsider and never really needed its content energy significantly,” Ives said. “It’d be viewed as a innovative achievement for Apple wherever I do believe several within Hollywood never believed Apple could get within a smell of the School Merit ceremony.”
Apple makes most of its revenue through the iPhone. Apple TV+ is part of an increasing revenue group for Apple called companies, incorporating other subscriptions such as exa,simple usage of information, and audio streaming.
The company’s division, part of a strategy that keeps Apple people dedicated to its products and services, developed $19.5 thousand in revenue all through its 2024 fiscal first quarter, or 16% of its sales.
Ives estimates that Apple spends roughly $7 thousand annually on streaming video content, much less than the estimated $19 thousand Netflix is anticipated to deploy on programming this year. Apple is readying some large swings in a movie, accepting to fund Martin Scorsese’s adaptation of “Murders of the Bloom Moon,” an automobile for Leonardo DiCaprio that’s said to have a budget of some $200 million.
Compared with the Scorsese dilemma, “CODA” was a steal. The film allegedly cost significantly less than $10 million to create, and industry estimates peg Apple’s awards season strategy at more than $10 million. That’s nothing for Apple, which has $200 thousand in money on hand.
Apple TV+ has a significantly smaller selection than Netflix and Amazon, which recently shut an $8.45-billion order of Beverly Mountains facility MGM and its 4,000-film catalog. With rivals ramping up after significant head-starts, Apple will need to keep churning out strikes to compete effectively. Some analysts believe Apple must level up by buying a creation business or facility, but the business shows a small fascination with doing so.
“Apple has the lightest quantity of content, and they have to mass up,” said Tom Nunan, a former facility and system government who executive-produced the 2006 Oscar winner “Crash.”
In September, Apple introduced “CODA” with fairly small fanfare in confined theaters and on Apple TV+. After the Oscar nominations were declared, the business set the movie in theaters in major U.S. cities and London, enabling readers to view it for free through the weekend that began Feb. 25.
The company blanketed social networking and Los Angeles billboards with “for your consideration” advertisements for “CODA,” and offered the film through product monitors on show at Apple Stores.
But Oscar voters do not vote for the campaigns. They honor the movies themselves, and this is wherever Apple had an edge, with the type of particular impressive dilemma the academy usually loves to recognize.
“We’ve observed this coming miles away that the streamers are overtaking when it comes to character-driven reports, reports that may be informed on your TV screen at home that do not must be noticed in a cineplex,” Nunan said. “Generally speaking, the Oscars celebrate these forms of movies — character-driven stories.”
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Business
How to Cut Costs on Shipping to Amazon Warehouses – 2025 Update
Published
4 days agoon
June 16, 2025
Shipping products to Amazon FBA warehouses is a major expense for third-party sellers. Whether you’re shipping a single box via SPD (Small Parcel Delivery) or pallet loads through LTL/FTL (Less Than Truckload/Full Truckload), shipping costs can eat up 15% to 40% of your total margin if not carefully optimized.
In 2025, with higher fuel surcharges, regional delivery bottlenecks, and Amazon’s stricter FBA receiving policies, cutting shipping costs is no longer optional—it’s a necessity for profitability.
Checklist for Cutting Amazon FBA Shipping Costs
Action | Benefit |
Use Partnered Carriers | Save 30–70% on SPD/LTL rates |
Consolidate into LTL when possible | Reduce per-unit cost and handling fees |
Ship from prep centers near FCs | Shorten the last-mile distance |
Use standard box/pallet dimensions | Avoid oversized penalties |
Automate with FBA software tools | Reduce labor cost, avoid prep errors |
1. Choose the Right Shipping Method: SPD vs. LTL/FTL
Many sellers default to SPD because it’s familiar and easier to set up. But as your shipment volume grows, this method quickly becomes inefficient. If you’re sending multiple boxes regularly, switching to LTL or FTL can significantly lower your per-unit cost.
LTL is ideal for 1–4 pallets, while FTL becomes more economical once you’re shipping 20+ pallets. The larger and more frequent your shipments, the more you save through freight consolidation and pallet optimization.
Shipping Method | Best For | Typical Volume | Cost Efficiency |
SPD (Small Parcel) | Low-volume shipments (<150 lbs per box) | Under 10 boxes | Low to Moderate |
LTL (Less Than Truckload) | Medium-volume shipments | 1–4 pallets | High for consolidated loads |
FTL (Full Truckload) | Large shipments to one FC | 20+ pallets | Very high if volume allows |
Always run a side-by-side cost analysis between Amazon’s partnered LTL and SPD options for the same shipment. Even at lower volumes, LTL can beat SPD in cost-per-unit when handled correctly.
2. Optimize Box and Pallet Dimensions

Smartly stacked boxes and pallets in Amazon warehouses highlight how optimizing dimensions helps maximize space utilization
Dimensional weight pricing has become the standard for carriers, meaning your shipping bill depends as much on volume as on actual weight. Oversized packaging, under-filled boxes, or poorly stacked pallets all translate into wasted money.
Even minor changes to your box dimensions can cut down on shipping charges significantly. It’s especially important to standardize carton sizes across SKUs and ensure you’re getting the most efficient stackability when using LTL or FTL.
Packaging Type | Cost Impact | Optimization Tip |
Oversized Boxes | Higher per-unit cost + surcharges | Split items into smaller boxes |
Inconsistent Sizes | Inefficient pallet use | Use standard cartons |
Poor Pallet Stacking | May result in Amazon rejections | Follow Amazon’s FBA pallet guidelines |
A Freightos shipping case study found that by trimming box height by just 2 inches across 300 monthly units, one seller saved $420 in dimensional weight charges over 30 days.
3. Consolidate Shipments Strategically
Frequent small shipments often result in higher per-unit shipping costs, more carrier pickups, and a higher likelihood of fulfillment center delays. Consolidating multiple small shipments into a single, well-organized load saves on handling and often qualifies for better freight rates.
More importantly, Amazon prefers well-labeled, bulk deliveries over fragmented ones, which can
delay check-ins during peak seasons.
Scenario | Estimated Monthly Shipping Cost | With Consolidation |
4 SPD shipments × 10 boxes | $900 | $540 |
1 LTL pallet shipment (same qty) | — | $480 |
If you’re using a prep center or 3PL, schedule shipments biweekly or monthly instead of weekly. Many centers will hold goods for a few extra days to help you consolidate at no added cost.
4. Use a Prep Center Near Amazon FCs

A prep center near Amazon warehouses ensures faster and more accurate processing of shipments ready for dispatch
Shipping across the country adds avoidable costs, especially if your inventory is already located closer to Amazon’s main fulfillment hubs, according to Dollan Prep Center. Working with a prep center within a short distance of Amazon’s major FCs helps you reduce last-mile freight charges, shorten delivery windows, and reduce potential delays during appointment scheduling.
This also increases the chances of faster check-ins and fewer rescheduling penalties.
Top FC Regions | Benefits of Nearby Prep Centers |
Dallas/Fort Worth, TX | Central location, multiple nearby Amazon FCs |
Hebron, KY | Common FBA inbound point for East Coast sellers |
Moreno Valley, CA | Ideal for West Coast imports from Asia |
Allentown, PA | High Amazon FC density, fast East Coast distribution |
Relocating your prep and storage from the West Coast to Kentucky or Ohio can reduce per-pallet shipping costs by 20–30%, especially for sellers distributing nationwide.
5. Leverage Amazon’s Partnered Carrier Program
Amazon offers discounted rates through its partnered carrier program, which includes both UPS for SPD shipments and several freight providers for LTL and FTL loads. These discounts are only available if you create shipments directly through Seller Central and use Amazon’s pre-approved carriers.
In most cases, Amazon’s partnered rates beat outside quotes, even those from negotiated commercial accounts.
Service | Estimated Discount |
Partnered SPD (UPS) | 30%–50% |
Partnered LTL (XPO, CEVA, etc.) | 40%–70% |
While you must comply with Amazon’s strict packaging and labeling requirements to access these rates, the savings are substantial, l—especially for high-volume sellers or those regularly shipping to distant FCs.
6. Reduce Rejected Shipments with Better Labeling and Packing

Neatly stacked boxes in Amazon warehouses demonstrate strategies to reduce rejected shipments and improve delivery efficiency
FBA rejections are costly and often entirely avoidable. If your shipment arrives with incorrect labels, mixed SKUs, damaged boxes, or non-standard pallets, Amazon may either reject the shipment or charge you additional fees for correction.
These mistakes lead to delays, inventory miscounts, and wasted freight costs. Proper prep practices—including double-checking barcode placements and securely packing all cartons—go a long way in avoiding financial hits.
Mistake | Possible Charge |
Wrong label placement | $0.20–$0.30 per unit |
Unscannable barcode | $0.15–$0.40 per unit |
Rejected pallet | Full reshipment cost |
Based on Amazon seller reports, approximately 1 in 5 shipments that result in receiving delays are traced back to labeling or prep errors, ot transport problems.
7. Compare 3PL and Freight Forwarder Rates
Freight pricing varies widely depending on your route, volume, and carrier network. Many sellers overlook potential savings by sticking with default options like Amazon Partnered LTL when they could secure lower rates via third-party logistics (3PL) providers or freight brokers.
For international shipments, especially from Asia, consider FBA-friendly freight forwarders who understand Amazon labeling and delivery protocols.
Shipping Scenario | Amazon Partnered Rate | 3PL Broker Rate | Savings Potential |
3 pallets to California FC | $620 | $520 | ~$100 (16%) |
Full container from China | $2,400 | $1,800 | ~$600 (25%) |
Always confirm that your 3PL or freight broker can handle Amazon’s strict delivery appointments and ASN documentation. Mishandled deliveries can delay check-in by days or even weeks.
8. Use Software to Automate and Optimize Shipping
Managing logistics manually might work at a small scale, but as your operation grows, automation is critical. FBA-compatible software can help you generate labels, track freight costs, schedule restocks, and reduce prep errors.
Most tools also offer data dashboards that allow you to compare historical shipping costs and identify which products are the most expensive to move.
Tool | Functionality |
InventoryLab | Shipment creation, cost tracking, and label printing |
RestockPro | Restocking suggestions and forecasting |
ShipStation | Multi-carrier shipping rate comparisons |
Sellerboard | Profit analysis, including logistics cost modeling |
Automating shipment creation and integrating freight cost visibility into your inventory management can help reduce administrative time by 20–30% and prevent avoidable prep center errors.
9. Negotiate Better Terms with Your Prep or Freight Providers
Shipping costs are not always fixed. If you’re consistently sending volume to FBA, you have leverage. Many prep centers, LTL brokers, and freight forwarders offer volume discounts, flat fees per pallet, or reduced storage costs if you ask.
Review your past 3–6 months of shipping data, calculate your average pallet count, and initiate a negotiation with your vendors.
Tip: Sellers averaging 10+ pallets per month can often secure flat monthly pallet rates, discounted receiving, or free shrink-wrapping—terms that reduce your cost per unit long term.
10. Eliminate Dead Weight: Audit Unprofitable Shipments

A focus on eliminating dead weight in Amazon warehouses leads to lighter, more cost-effective shipments
Not every product is worth shipping. It’s easy to fall into the trap of sending every piece of inventory to FBA, regardless of sales velocity or margin. Always review your SKU profitability before creating a shipment.
If a product yields less than $5 net profit after shipping and FBA fees, it may not be worth warehousing, especially if it ties up cash flow or increases long-term storage fees.
Sellers who regularly audit their shipping loads and purge underperforming inventory can reduce overall FBA shipping costs by 15–25%, according to Helium 10 seller data from Q4 2024.
Conclusion
Shipping costs are one of the easiest areas to improve once you understand the variables that impact pricing, from carton sizes to shipping method selection, from software automation to vendor negotiation.
In 2025, sellers who optimize these components can see thousands in annual savings and increase their margins without selling a single extra unit. Whether you’re operating at 500 units per month or 50,000, controlling your logistics pipeline will separate your business from competitors who let costs run unchecked.
Business
Post-Purchase Customer Experience – Why It’s the Key to Retention and Loyalty
Published
4 months agoon
February 6, 2025
In today’s fiercely competitive marketplace, securing a sale is just the beginning of the customer journey, not the end. Post-purchase customer experience has emerged as a pivotal aspect of not only retaining clients but also building unwavering loyalty.
Once the transaction is completed, a new chapter unfolds—one that can either transform a one-time buyer into a lifelong advocate or reduce them to just another statistic in the sea of disengaged consumers. Every interaction a customer has after the purchase, from personalized follow-ups to seamless customer support, plays a crucial role in shaping their perception of your brand.
As the dust settles on their initial decision to buy, it’s the ongoing experiences that will ultimately determine whether they return for more or drift away into the clutches of competitors. Understanding and optimizing this journey is not merely an option anymore; it’s a necessity for businesses striving to cultivate lasting relationships in a world where choices abound.
The Path to Loyalty: How Post-Purchase Experience Shapes Customer Relationships

Source: reverselogix.com
The journey to fostering customer loyalty begins long after the initial purchase is made; it is intricately woven into the fabric of the post-purchase experience. Picture this: a customer who eagerly anticipates their delivery, receiving a thoughtful follow-up email that not only confirms shipment but also includes tips for maximizing the product’s use—this simple gesture cultivates a sense of connection.
Afterward, a timely survey asking for feedback demonstrates that their voice matters, transforming a transactional relationship into a dialogue. Each element, from personalized recommendations based on their purchase history to dedicated customer support, deepens trust and enhances the emotional bond.
In this ever-competitive landscape, understanding that retention hinges not on the initial sale, but on the entire journey afterwards, can unlock the secret to creating lifelong advocates for your brand.
Beyond the Sale: The Critical Role of Aftercare in Customer Retention

Source: globalresponse.com
In the whirlwind of commerce, where transactions often take center stage, one critical aspect frequently slips through the cracks: aftercare. This pivotal phase begins the moment a customer clicks “confirm” on their order, extending well beyond the point of sale.
It’s not merely a follow-up; it’s a commitment to nurturing the relationship, a chance to reinforce the connection established during their buying journey. Think of aftercare as the secret sauce of customer loyalty—personalized messages, helpful tips, and timely support can transform an ordinary experience into an extraordinary one.
Customers who feel valued and supported are more likely to return, not just for the products they cherish but for the community and service that accompany them. In a landscape flooded with choices, businesses that prioritize aftercare don’t just sell products; they cultivate loyalty, turning one-time buyers into lifelong advocates.
Conclusion

Source: youngurbanproject.com
In conclusion, the post-purchase customer experience is a critical pillar in fostering retention and loyalty among consumers. By understanding and enhancing this stage of the customer journey, businesses can build lasting relationships that go beyond a single transaction.
Effective post-purchase marketing not only reinforces the value of the initial purchase but also encourages repeat business through personalized communication and ongoing engagement. As companies strive to differentiate themselves in a competitive landscape, prioritizing the post-purchase experience will prove essential in transforming customers into brand advocates, ultimately driving sustainable growth and long-term success.
Business
From Trader to Business Owner – How to Build Your Own Trading Firm
Published
6 months agoon
January 3, 2025
Transitioning from a trader to a business owner is a thrilling journey, a leap from the exhilarating chaos of the markets into the strategic realm of entrepreneurship. Many traders, fueled by their passion for the financial world, dream of establishing their trading firm—a bold move that promises both independence and potential prosperity.
Yet, this path is strewn with challenges, requiring not just deep market knowledge but also formidable skills in management, finance, and strategic planning. How do you go from analyzing charts and executing trades to overseeing a team of traders and making critical business decisions? In this article, we’ll explore the multifaceted process of building your trading firm, offering insights on everything from legal considerations to cultivating a strong company culture.
Prepare to navigate the nuances of this transition—where the fierce nature of trading meets the intricate art of business ownership. Your journey begins now.
Identifying Your Niche in the Trading Market

Source: udemy.com
Identifying your niche in the trading market is an essential first step on your journey from trader to business owner. Start by reflecting on what truly captivates you—whether it’s forex, stocks, options, or commodities—and the unique strategies you’ve developed through experience.
Tools like depth of market software can play a pivotal role during this process, offering detailed insights into market trends and liquidity levels, which can help you pinpoint areas of opportunity. Dive deep into market trends, analyzing which segments show potential for growth and profitability, while also considering the competition.
Don’t shy away from experimenting; this phase often involves trial and error, as you test different trading styles against varying market conditions. Additionally, leverage your existing knowledge to carve out a specialized area, perhaps focusing on a demographic or asset class that isn’t saturated.
Ultimately, the key lies in blending your passion with market demands, creating a distinctive offering that speaks to both your interests and the needs of prospective clients.
Creating a Business Plan for Your Trading Firm

Source: www.getwork.co.uk
Creating a business plan for your trading firm is not merely a formality; it’s the foundation upon which your entrepreneurial dreams will stand. Begin by defining your vision—what kind of trading strategies will you employ? Will you focus on equity markets, forex, or perhaps cryptocurrencies? This clarity will inform every aspect of your plan, from your target market to your operational framework. Next, conduct a thorough market analysis to identify your competitors and potential clients, ensuring your unique selling proposition shines brightly amidst the noise.
Financial projections are crucial; outline your startup costs, expected revenues, and break-even analysis to illustrate the viability of your venture. Don’t forget to address risk management—how will you safeguard your capital against market volatility? Each section of your plan should weave together, showcasing not only your ambitions but also a pragmatic approach to navigating the complexities of the trading landscape.
This document is your blueprint for success; invest the time to make it comprehensive and compelling.
Legal Considerations for Starting a Trading Firm

Source: luxalgo.com
Establishing a trading firm entails navigating a labyrinth of legal considerations, intricately woven into the fabric of financial regulations. Aspiring business owners must first determine the appropriate business structure—whether a sole proprietorship, partnership, or corporation—each carrying its legal ramifications and tax obligations.
Securing the necessary licenses and permits is paramount; depending on your trading strategies and the markets you operate in, you may need to register with regulatory bodies like the SEC or FINRA. Additionally, compliance with anti-money laundering laws and data protection regulations will shape operational protocols, safeguarding both your firm and clientele. As you forge ahead, consulting with legal professionals proficient in financial regulations is not just wise—it’s essential, ensuring that your firm not only thrives but does so within the bounds of the law, avoiding the perilous pitfalls that could threaten your entrepreneurial dreams.
Conclusion
In conclusion, transitioning from a trader to a business owner by establishing your trading firm is an exciting yet challenging journey that requires careful planning, strategic decision-making, and an adept understanding of market dynamics. By leveraging essential resources, including cutting-edge tools like depth-of-market software, you can enhance your trading strategies and gain valuable insights into market trends.
Building a successful trading firm involves not only honing your trading skills but also developing a solid business framework, fostering a collaborative environment, and staying agile in a rapidly evolving marketplace. With the right approach and commitment to continuous learning, the path from trader to business owner can lead to remarkable growth and fulfillment in the world of finance.

How to Cut Costs on Shipping to Amazon Warehouses – 2025 Update

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